La MJC For ASICS Tiger Gel Lyte III

By Tom Stutt / 7th September 2018

2008-2018. 10 years after its release, the legendary ASICS Gel-Lyte III designed by La MJC emerges from its ashes and is about to make an unexpected comeback.

Only produced in 100 units in 2008, the pair acquired legendary status and remains to this day one of the most mythical Gel-Lyte IIIs in the Japanese brand’s history.

Entirely made of nubuck and nylon, the MJC had imagined its Gel-Lyte III as a true tribute to the late 90s’ running performance models and their legendary pop and acid colors.

A decade later, the model has not taken a wrinkle, on the contrary remains more trendy than ever, and returns in premium version, entirely made in Japan!

Produced in limited edition and available exclusively in Paris,

The new Made in Japan iteration of the ASICS Gel Lyte III La MJC will be sold in a pack containing three new accessories: a backpack, a cap and a pair of socks, all matching the model’s eccentric colours.

The three pairs of iconic laces (white, green, black) are still present, but their tips are now metallic. Two new insoles complete the anniversary pack, and the set will be offered in a giant tote bag containing the Nippon made Gel-Lyte III La MJC, the backpack, the cap and the socks.

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